Where are all the opportunities?
Watching all the Social Media commentary you'd be forgiven for thinking that there's no end in sight to our current economic challenges. A cursory glance at people's increased activity in and fondness for, LinkedIN or example, makes evident that fears about job losses show no sign abating and there can't possibly have been a more prosperous and opportune time in history for those now selling "Get Rich Quick" solutions via the internet.
There are however parts of our Global economy that are set to grow, are growing rapidly or are already well into adolescence and yet we hear very little about organisations rushing to the new markets inside India, China and Russia. Sure, we're all used to the idea of outsourcing and off shoring but haven't we overlooked the market potential of these geographies themselves?
Of course there are some obstacles, but the markets on offer are of a size we've never before encountered; but think also about the rise in demand for things Halal , Sharia compliant and Takaful products.
According to David Smith of www.thegff.com in his recent blog post "Winning The Upturn" http://tinyurl.com/3xh34d4
........" it's a market that's likely to go from $2.7 trillion today to over $30 trillion over the next 40 years".
Those who could brave a whole programme with Piers Morgan in it last night, will have had their eyes opened to the wealth (of opportunity), the latent desire for all things Western and the new and emerging market places that signal hope for all those prepared to invest in exploring them. How are you planning to take advantage?
